Volume 26, No
نویسنده
چکیده
S/ SUMMARY ONLY Retail Shopping Behaviour in Canada and Estonia: A University Student Perspective ..................................................................................................................... 113 Brent McKenzie (University of Western Ontario) Reaching out for Mall Shoppers: Shopping Value, Mall Atmosphere and Approach Behavior ......................................................................................................................... 114 Richard Michon (Ryerson University) Jean-Charles Chebat (HEC Montreal) The Signal Effect of Buy-now Price in Internet Auctions ........................................ 115 Chun Qiu (University of Alberta) Peter T. L. Popkowski Leszczyc (University of Alberta) He Yongfu (University of Alberta) Communication Marketing Intégrée Et Internet : La Conception De L’intégration Par Des Entreprises Du Secteur Du Commerce De Détail Au Québec.................... 116 William Menvielle (Université du Québec à Trois-Rivières) Coopération, conflit et satisfaction dans les relations franchisées des canaux de distribution des concessionnaires automobiles américains au canada : une étude exploratoire.................................................................................................................... 117 J-P Lévy-Mangin (Université du Québec en Outaouais) Luc Chaput (Université du Québec en Outaouais) Hans-Juergen Gehrke (Daimler Chrysler) Mesure Du Succès Des Relations Verticales Au Sein Du Canal Marketing : Revue De La Littérature .......................................................................................................... 118 Carole Donada (ESSEC) Nogatchewsky Gwenaelle (Université Paris-Dauphine) Le Rôle De La Confiance En Situation De Crise Alimentaire : Le Cas De La Vache Folle Au Canada............................................................................................................ 119 Majdouline Sbai Idrissi and Raoul Graf (Université Laval) Creating The Daily Bread: Food Task Strategies And Orientations Of Single And Married Working Mothers And Their Outcomes ..................................................... 120 Louise Heslop (Carleton University) Judith Madill (Carleton University) Linda Duxbury (Carleton University) Melissa Dowdles (Carleton University)
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